Strategy

One of the most critical needs for a successful business is an Operating Strategy. That strategy must then be implemented in order to achieve the stated objectives of the company’s Business Plan. This approach directs and guides the team responsible for execution, which in turn leads to success. This is the foundation for Altdent’s “Systems Equals Success” paradigm.


The following describes the various activities undertaken as part of the Altdent approach to working with our partners. Each dental practice is unique and presents its own challenges, therefore many of these strategies are utilized to insure optimal results.

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Business Overview

This is the basis of assessing the needs for any given organization as it relates to the current operating model, as well as go forward goals and objectives for improvement. Altdent performs a comprehensive review that involves all aspects of a practice’s or group’s business model.


We specialize in Systems Development for strategic growth of an operating model. The goal is to find and create efficiencies that will help you to “work smarter, not harder” in every aspect of your practice. That includes, mentoring, coaching, and leadership training at all levels of your organization. Our systems have been tested and proven over the years, and will provide your entire practice or group with cutting edge innovations.

Market Analysis

We work to manage the research, analysis, and documentation of your market drivers, which helps us evaluate your selling proposition and brand strategies within a given segment or potential new segments. This includes examining:

  • Market Drivers. Define market conditions and change that affect positioning for customer groups.
  • Business Analysis. Establish a business case and uncover existing obstacles and/or challenges.
  • Pricing Matrix. A look at market prices to better understand the conditions effecting Production and Collections.
  • Patient Acquisition. In depth overview of the processes in place for adopting and retaining patients.
  • Marketing Strategies. Obtain a high level understanding for developing a working Marketing Plan.

S.W.O.T Analysis

Examination and investigation into your current landscape as it relates to the dental industry and outlying segments. This includes deep analysis of the existing business, potential for differentiating, and understanding all opposing segments. We will look at:

  • Strengths. Simply put, "What are we good at?" Customer care, strong finances, loyal team members, and other attributes. 
  • Weaknesses. Simply put, "What are we not good at?" This is about where improvements need to be made, at all levels.
  • Opportunities. Identifying potential possibilities for your practice and team is the first step in growing your organization.
  • Threats. Honestly assess what is potentially harmful to your practice or group, whether external, or perhaps even internal.

“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”

– Sun Tzu

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